Thrive. Forward. Together.

La Crosse is the best small city to live, work, and play.


  • Best Place to Live
    • Safe
    • Desirable neighborhoods for all income levels
    • Maximizes our natural, energizing beauty
    • Advances our diversity (social, ethnic, demographics, orientation, abilities, and beliefs)
  • Best Place to Work
    • Infrastructure that supports people getting to work, healthcare, shopping, and products to global marketsĀ 
    • People want to work in La Crosse and hence businesses want to locate
  • Best Place to Play
    • Create a vibe that incorporates a locally-generated culture, entertainment, and culinary scene

How We Get There >>